Thursday, February 12, 2015

Dive Into Spring with Warby Parker's SS 2015 Eyeware Collection

 
Credit: Warby Parker
With the start of Mercedes-Benz Fashion Week SS15 in New York, we can anticipate many fashion trends such as feathers, leather and fashion-forward white frocks hitting the catwalk this week. Yet, it seems that the only white most of the nation is wearing these days is the cold, snowy kind; However, with Warby Parker's new Spring 2015 eyewear collection, you can actually see the warm weather on the horizon.

Warby Parker, an affordable and socially-conscious eyewear design brand, has launched a spring collection reminiscent of a day at the beach.

According to Warby Parker, the season's eight new shapes and six new colors have added depth (literally).  Classic at first glance but look a little deeper and you'll discover nautical design details borrowed from the open sea: anchor-hued titanium blended with blue coral acetate, sandy shades modeled after rippling ocean floors, saltwater matte finishes, jellyfish-inspired tortoise, and more -- including a handful of solid standbys.

Credit: Warby Parker
The brand -- which was founded with the goal to offer cost-effective designer eyewear while leading the way for a socially responsible business -- bypasses traditional processes. 

By designing the glasses in-house, and engaging with customers directly, they are able to provide higher-quality, better-looking prescription eyewear at a fraction of the going price.


The outcome yields chic frames -- for both men and women -- that highlight the brand's charm and class.  With names such as Theo Striped Beach, Sullivan Saltwater Matte with Red Seaweed Matte, and Chalmer Whiskey Tortoise, these easy-to-wear frames reflect a modern and fashionable sensibility that will see you through the season ahead.

Credit: Warby Parker
In addition, Warby Parker believes that everyone has a right to see.  According to their website, almost one billion people worldwide lack access to glasses which means that 15% of the world's population cannot effectively learn or work. 

To help address this problem, Warby Parker partners with non-profits like VisionSpring (http://visionspring.org) to ensure that for every pair of glasses sold, a pair is distributed to someone in need.

With the help of its customers, Warby Parker has distributed over a million pairs of glasses to people in need.

Now that's a day at the beach.

Starting at $95, the Warby Parker Spring 2015 Collection is available at https://www.warbyparker.com/eyeglasses




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